10:45 AM - Noon
Track I:
Piracy and Digital Rights Management: Legal, Legislative and Social Issues Surrounding DRM Implementation
While there may be no short term fix when it comes to the evolving relationship of the digital technologies and their impact on music, film and information content distribution, what we can perhaps all agree on is that it is all becoming a more sophisticated relationship. As broadband grows, with it come not only threats to rights holders, but also potential solutions and new attitudes in public behavior. All the news is not bad. While the adversarial positions in the legal process may not be softening and the legislative proposals continue to weave through the system, there are many factors in the technological space as well as in the marketplace which may come to mitigate or even change the flow of history. In this session, we bring together a group of the primary players in the field, looking to exchange ideas and give us a roadmap for the future.
Fritz E. Attaway, Executive Vice President and Washington General Counsel, Motion Picture Association of America, Inc
Donald M. Whiteside, Vice President, Corporate Technology Group, Director, Technology Policy and Standards, INTEL CORPORATION
Michael Petricone, VP Government Relations, CEA Consumer Electronics Association
Andy Moss, Director of Technical Policy, Microsoft Corp.
Steven M. Weinberg, Shareholder, Greenberg Traurig, LLP
Jean M. Prewitt, President and Chief Executive Officer of the Independent Film & Television Alliance (formerly AFMA),
Lydia Loizides, Analyst / Principal, Paphion Inc., Moderator
Donald M. Whiteside, Vice President, Corporate Technology Group, Dire
ctor, Technology Policy and Standards, INTEL CORPORATION: Donald M. Whiteside is vice president of the Corporate Technology Group and director of Technical Policy and Standards for Intel Corporation. Whiteside is responsible for coordinating Intel's efforts in development and management of technical policy and standards in support of Intel's global technology leadership objectives. The TPS organization influences global technical policy through facilitating Intel participation in global standards setting processes, industry alliances, public policy organizations, and legislative & regulatory agencies. Prior to Whiteside's appointment as director, Technical Policy & Standards, he was director, Strategic Programs Office where he coordinated Intel's efforts in accelerating broadband and rich content deployment. Whiteside received a bachelor's degree in Mathematics & Computer Science from Tulane University in 1981.Andrew Moss, Director of Technical Policy, Windows Division, Microsoft Corporation, Andy Moss has more than 22 years in the high tech industry. During the past thirteen years, Andy has operated as an internal entrepreneur within Microsoft to develop, launch and manage new products and services for the Microsoft Corporation, including Microsoft Consulting Services, Microsoft Visual Studio Enterprise Edition (programming tools), Microsoft Digital Broadcast Manager, and Windows XP Plus!. In his current role, Andy drives Microsoft's strategy where business and technical directions intersect public policy issues, such as Intellectual Property and Content Protection, Cable Compatibility, Digital TV, Trusted Computing, VoIP, and Broadband Adoption. Throughout his career, Andy has worked extensively to help customers adopt effective and creative uses for new innovations and advanced technologies. Andy is on the Board of Directors for the Digital Honesty Campaign, and was recently a Co-Chair for ARDG, the Analog Reconversion Discussion Group, a multi-industry organization established to review solutions to Intellectual Property concerns arising during the transition from analog to digital consumer technologies. He is an active public speaker on technology issues in a variety of forums, including the Harvard Law School Beekman Center, Rockefeller Foundation Study and Conference Center, The American Assembly (an affiliate of Columbia University), U.S. Dept. Of Commerce and a range of industry events and conferences.
Fritz Attaway is Executive Vice President and Washington General Co
unsel of MPAA. Reporting to President and CEO, Dan Glickman, Attaway provides legal advice and direction for all federal public policy activities of the association. Attaway also participates in the management of worldwide public policy interests for the association and its member companies. The issues of primary concern to MPAA include communications, copyright, and international trade matters impacting MPAA member companies. Attaway joined MPAA in 1976 after serving as Attorney-Advisor in the Cable Television Bureau of the Federal Communications Commission where he was involved in numerous rulemaking proceedings concerning cable television and pay TV. He was promoted to Vice President of Congressional Affairs in 1978, was named Senior Vice President in 1986, and Washington General Counsel was added to his title in 1993. He has held the post of Executive Vice President since 2000. In addition to his position at MPAA, Attaway is an officer of the Motion Picture Association which represents MPAA member companies abroad, and serves on the board of directors of The Copyright Collective of Canada. Attaway is currently a member of the Advisory Committee on International Communications and Information Policy of the U.S. State Department. In 1970 Attaway commenced his legal training at the University of Chicago where he was awarded a National Honors Scholarship. He received his J.D. Degree in June of 1973. Attaway is a member of the District of Columbia and Federal Communications Bar Associations and is admitted to practice before the Supreme Court of the United States, U.S. Court of Appeals for the D.C. Circuit, District of Columbia Court of Appeals, Supreme Court of the State of Idaho, and United States District Court for the District of Idaho. Attaway received his primary and secondary education in Caldwell, Idaho and attended The College of Idaho where he received a B.A., with honors, in 1968. He majored in political science and business administration. Attaway was born on July 12, 1946 in Detroit, Michigan and was raised in Caldwell, Idaho. He resides in Falls Church, Virginia, with his wife, Pembroke. MPAA is an assembly of seven of the world's largest producers and distributors of theatrical films, TV programs, and home video entertainment. They are Sony Pictures Entertainment Inc.; The Walt Disney Company; Metro-Goldwyn-Mayer Inc.; Paramount Pictures Corporation; Twentieth Century Fox Film Corp.; NBC Universal; and Warner Bros.Michael Petricone, Vice President, Consumer Electronics Associatio
n: Michael Petricone is the vice president of technology policy for the Consumer Electronics Association (CEA) where he manages the government and legal affairs department. In his position, Michael is responsible for developing and implementing the public policy priorities of CEA. He represents the technology industry's position before Congress, the Executive Branch and administrative agencies on issues such as digital rights management, broadband, and privacy. Mr. Petricone is a frequent public speaker on issues impacting the consumer electronics industry. Mr. Petricone received his law degree from Georgetown University Law Center and his undergraduate degree from Tufts University. He resides in Washington D.C. CEA represents more than 1000 U.S. manufacturers of audio, video, accessories, mobile electronics, communication, information and multimedia products that are sold through consumer channels. CEA also sponsors and manages the International Consumer Electronics Show (CES), the world's largest annual trade event showcasing consumer electronics products.Steven M. Weinberg, Shareholder, Greenberg Traurig, LLP: Steven M. Weinberg has been representing major corporations in trademark, copyright, software, and advertising litigation, principally in federal courts around the country, for over 22 years. He also has been representing clients in major intellectual property and information technology transactions over the same period, and oversees a large global trademark prosecution practice. A recognized leader in intellectual property and information technology laws, he is the only Arizona lawyer included in the prestigious International Who's Who of E-Commerce Lawyers and International Who's Who of Trademark Lawyers and he is listed in Best Lawyers in America. Steve also has been recognized by a leading intellectual property journal as one of the world's leading trademark lawyers. He has served as Editor In Chief of The Trademark Reporter, Editor of The Journal of the Copyright Society of the USA, on the Board of the International Trademark Association and currently is on the Board of the Arizona Technology Council. Steve also is an active mediator, primarily in intellectual property, entertainment and software technology disputes, and is an arbitrator in domain name dispute proceedings.
Jean M. Prewitt is President and Chief Executive Officer of the In
dependent Film & Television Alliance (formerly AFMA), the global trade association of independent distributors and producers of motion picture and television programming. Headquartered in Los Angeles, the organization represents and provides significant entertainment industry services to more than 150 member companies from 15 countries, consisting of independent production and distribution companies, sales agents, television companies, studio-affiliated companies, and affiliated financial institutions engaged in film finance. Since her appointment in April 2000, the Independent Film & Television Alliance and the services it provides to its members have dramatically evolved. Its most visible service continues to be the American Film Market (AFM), held annually in Santa Monica. The AFM is the largest film industry trade event in the world, which hosts some 7,000 industry professionals. With wide-ranging expertise in motion picture distribution, new technologies and public policy, she spearheads the Independent Film & Television Alliance’s global focus and activities. As the voice and advocate for the independent film and television industry worldwide, the Independent Film & Television Alliance speaks out on matters of critical importance, including the elimination of trade barriers, the impact of new technology on our traditional business models, anti-piracy and improvement of copyright protection and enforcement around the world, and the need to foster broad-based growth of the industry. Where appropriate, the Independent Film & Television Alliance actively lobbies governments around the world in regard to measures directly affecting the independent industry. The Independent Film & Television Alliance also delivers a wide array of services that assist independents to compete effectively in today’s marketplace. I.F.T.A. Arbitration is available to resolve trading disputes without costly international court proceedings. The I.F.T.A Collections gives participants an effective mechanism to collect non-contractual copyright royalties. It has paid participants more than $33 million in the last ten years. I.F.T.A.’s Model International Licensing Agreements are in standard use around the world and have been enhanced to reflect digital issues. Members also have the benefits of on-site support at major film and television markets and ongoing legal and market research services, many now available online at <http://www.ifta-online.org/>www.ifta-online.org. Independent Film & Television Alliance seminars and events give members access to industry knowledge and expertise. Most recently, Ms. Prewitt helped craft a new strategic relationship between the AFM and the AFI Los Angeles International Film Festival (AFI FEST), which has resulted in the AFM moving forward by three months - from February to November beginning in 2004, and the two events joining forces in marketing, sponsorship, scheduling, registration and a variety of other initiatives. Before joining Independent Film & Television Alliance, Ms. Prewitt was a principal from 1994 to 1999 at Podesta Associates, a Washington, D.C. based lobbying and public relations firm, representing some of the world’s most prestigious entertainment and high technology companies. Prior to Podesta, she served as a senior government official with the U.S. Department of Commerce. In this role, Ms. Prewitt represented the White House and Executive Branch on international communications and information policy matters. Ms. Prewitt also worked for eight years as Senior Vice President and General Counsel of United International Pictures (UIP), the foreign distribution arm of Paramount, Universal and MGM studios, implementing the initial creation of the global distribution network and managing legal and government affairs on a worldwide basis. Ms. Prewitt began her legal career at the New York firm of Donovan Leisure Newton & Irvine where she specialized in federal tax, antitrust and copyright litigation. She is a graduate of Harvard University and Georgetown University Law Center.Lydia Loizides serves as Principal of Paphion, Inc. and Partner of Advanced Media Ventures Group,LLC where she works with entertainment, media and technology (EMT) organizations on corporate and product development & strategy and investment strategy. She is currently an Adjunct Lecturer at New York University, sits on the Board of Governors of The National Academy of Television Arts & Sciences, NY, and also serves as Vice Chair, Research, Advanced Media Committee of The National Academy of Television Arts & Sciences. Prior, Ms. Loizides was part of Ziff Brothers Investments were she worked on developing proprietary qualitative and quantitative research and analysis for the EMT equities division. Previously, she served as Senior Analyst with Jupiter Research, leading the syndicated research coverage and analysis of cable and satellite distributors, cable and broadcast programmers and technologies, broadband infrastructure, online content models, and personal media technologies. Before her tenure with Jupiter, she spent six years in content management software, serving in various senior product and marketing management positions. Ms. Loizides' expertise has been utilized by various companies, including Advance Newhouse, Time Warner, Cablevision, Scripps Networks, Discovery Networks, Showtime Network, Scientific Atlanta, Motorola, Intel, Microsoft, Apple, and others. Ms. Loizides has been published in leading industry publications and journals and is an active participant in, and committee member of, the National Association of Multi-ethnicity in Communications (NAMIC), Society of Cable and Telecommunications Engineers (SCTE), Cable and Television Association of Marketers (CTAM), The Internet Society (ISOC), and the National Television Academy of Arts & Sciences (NATAS). Ms.Loizides received both her undergraduate and post-graduate degrees from Simon Fraser University in Canada.