Monday, September 19
12:30 PM - 1:45 PM
Track I:
Transforming Television: Challenges and Success Strategies for the Future -- From HDTV, Interactive TV, PVRs, VOD and Beyond...
The future of TV may well be typified by an increasingly personalized experience for the consumer, in both on-screen content and advertising, as well as the delivery system and display. As on-demand and interactive television continues to emerge, the viewing experience may be nearly unrecognizable versus linear broadcasting of the past. In Transforming Television, we will discuss trends and challenges that companies are facing today across the value chain, what the TV experience look like in five years and importantly, what companies need to do today in order to be successful in the interactive world of tomorrow. Topics will include: o Challenges and threats for industry participants o Product and technology evolution o New business models o Future strategies.
Tim Hanlon, Senior Vice President/Director, Emerging Contacts, Starcom MediaVest Group
Michael Bonner, VP, New Media, NBC Universal Cable
Peter Roberts, General Manager, Advanced Services, Starz Entertainment Group LLC
Greg Moyer, co-General Manager, VOOM HD Originals, Rainbow Media
Mike Derrenberger, General Manager, R&D, Corporate Research, Thomson
Saul Berman, Partner and Global Executive, IBM Business Consulting Services (BCS), Moderator

Saul Berman is Global Business Strategy Leader & Partner, IBM Business Consulting Services, Media & Entertainment Industry. In addition, he leads IBM’s the Global and Americas business strategy competency. Prior to joining IBM, Saul was the Global Strategic Change Leader at PwC Consulting. He was also previously a divisional Vice President with Broadway Department Stores and an Assistant Professor of Management at the University of Southern California. Dr. Berman has more than 20 years of consulting experience advising senior management of large corporate and start-up organizations. He has directed engagements addressing issues of strategy, organization, and operations. He has worked extensively on issues of competitive positioning, differentiation, new business plans & strategies, growth, operational & cost improvement, operations/manufacturing strategy, organizational design and enterprise transformation. His clients have included most of the major media companies as well as telecommunication companies, consumer goods manufacturers, retailers and automotive companies in the United States, Japan, Europe and Australia. Dr. Berman holds a Ph.D. in Management and Information Systems and a MBA in Production Systems and Operations Research from the Graduate School of Business at Columbia University in New York. He obtained a Bachelor of Science in Economics at The Wharton School, University of Pennsylvania, Philadelphia. Dr. Berman is a frequent speaker to industry and strategic planning organizations such as the Association of Strategic Planning, the National Association of Broadcasters, the Cable & Telecommunications Association for Marketing, the National Association of Recording Merchandisers, and Digital Hollywood.

Tim Hanlon is Senior Vice President/Director, Emerging Contacts for Starcom MediaVest Group, a global media services network of Publicis Groupe, S.A. He is chiefly responsible for all US client activity and agency initiatives in the field of emerging media technologies, including the firm’s ground-breaking TV 2.0 Practice, centered around evolutionary television platforms such as interactive/enhanced television, on-demand video, digital video recording, interactive program guide navigation, addressable advertising, and digital broadcasting/datacasting. Hanlon has over a decade of traditional and interactive agency media experience including roles as Vice President/Director, Strategy & Business Development for the Digital Marketing Group of Chicago-based marketing services agency Frankel, and Director of Interactive Media at Creative Alliance in Louisville, KY, USA. He also served as Advertising Media Manager for the in-house agency of credit card issuer MBNA America in Wilmington, DE, USA. Hanlon also has wide-ranging journalism experience, including production and writing stints at CBS News, Sports Illustrated and the Voice of America. Among numerous advertising and television industry activities, Hanlon currently serves as Chairman of the American Association of Advertising Agencies (AAAA) Advanced Television Committee, as a member of the Steering Committee of the Innovation in Digital Advertising (IDiA) Consortium, and as a member of the National Academy of Television Arts & Sciences (NATAS) Advanced Media Committee. He is also an inaugural recipient of Interactive Television Today’s Leadership in Interactive Television Award, and has been named as one of MEDIA Magazine’s "100 People to Know." Hanlon holds a BA from Georgetown University, an MBA from the University of Chicago Graduate School of Business, and an MA from the Annenberg School for Communication at the University of Southern California.

Michael Bonner,
Vice President, New Media, NBC Universal Cable: Michael Bonner, Vice President, New Media, NBC Universal Cable, helps to develop the company's New Media and On Demand initiatives, and is responsible for the division’s worldwide strategy and development of new distribution platforms across emerging technologies, including video-on-demand (VOD), pay-per-view (PPV) and high definition (HD). He reports to Jean-Briac (JB) Perrette, Senior Vice President, New Media And Chief Financial Officer, NBC Universal Cable. Prior to the NBC Universal merger, Bonner was Vice President, Business Development for Universal Television Group (UTG), responsible for the strategic development of the company’s cable and television assets. The scope included leveraging existing programming and distribution platforms in the development of new channels and emerging businesses. Bonner was part of a small executive management team overseeing the Cable Networks (USA Networks, SCI FI, Trio and NWI), Network & Cable Production (Law & Order), Syndication and Distribution divisions of Vivendi Universal Entertainment. Prior to joining Universal, Bonner held positions as Vice President of Business Affairs for Studios USA and Vice President of Finance/Business Development for USA Broadcasting, both divisions of Barry Diller’s USA’s Entertainment Group. He began his career in entertainment in 1993 at Savoy Pictures where he held several financial management positions for the fledgling film distribution company. In 1996 he moved into the company’s television division where he managed SF Broadcasting, a Savoy/Fox Joint Venture. Bonner received his B.S. degree in Finance from Villanova University. He currently resides in West Hollywood, California.

Mike Derrenberger, General Manager, R&D, Corporate Research, Thomson: Mike Derrenberger is responsible for Thomson’s Research Laboratory in Burbank California. In this capacity, Mike is developing innovative technologies to support the entertainment industry. During his 10 year career with Thomson, Mike was the general manager over satellite set top box development, worked with interactive software technologies (OpenTV for set tops, WebTV in a TV), managed Thomson’s first cable modem development, analyzed and helped established IC architectures for H.264 decoders, and was responsible for advanced platform development that concentrated on IP video distribution within the house and within Multi-Dwelling Units. His expertise also includes development of technologies relating to the transformation of recorded broadcast content into a tailored "per-consumer" PVR experience. Before joining Thomson, Mike worked at AT&T Bell Laboratories for 17 years covering a wide range a wide range of advanced telecommunication technologies and products.

Peter Roberts, General Manager, Advanced Services, Starz Entertainment Group LLC: Peter Roberts is general manger of advanced services for Starz Entertainment Group LLC (SEG). Roberts reports to Bob Greene, senior vice president of advanced services, and is responsible for day-to-day management of the nascent SEG broadband movie offering, Starz Ticket on Real Movies. Roberts also plays a key managerial support role in evaluating growth opportunities for the service. Starz Ticket is the first and only, subscription-based on-demand movie download for Hollywood hit movies and classic films. Prior to rejoining SEG in 2002 as senior director, advanced services, Roberts was a senior manager with Accenture's strategy practice where he focused on revenue growth plans for telco and cable companies. Before joining Accenture, Roberts was vice president of sales and marketing at Tribal Voice an instant messaging software company owned by CMGI. He also worked at AT&T Broadband where he was responsible for AT&T@Home's customer and revenue goals. Roberts started his career at SEG serving in analyst, consumer marketing and affiliate sales roles. A native of Birmingham, MI, Roberts received his MBA from the University of Colorado and his BA from Miami University. He and his wife Shannon have two children, Madeline and Sybil.

GREG MOYER, Co-General Manager, VOOM HD Originals, Rainbow Media: Greg Moyer serves as co-general manager of the VOOM HD Originals, the largest suite of channels available anywhere, produced exclusively in high definition for distribution in the U.S. through satellite and cable operators. The VOOM HD Originals carry programming in categories as diverse as sports, movies, fashion, music and art. Today, the VOOM HD Originals are available nationally on Echostar's DISH Network. Previously, as president, regional programming for Rainbow Media, Mr. Moyer managed all operations, strategic planning and business development for the company's regional programming which then included News 12 Networks and MetroChannels - Metro Traffic & Weather, MetroTV and MetroStories - that, together, were a complement of news, information, and entertainment channels serving the greater New York viewing area. Mr. Moyer joined Rainbow in January 1999 from Discovery Communications, Inc., where he served as chief creative officer. Mr. Moyer rose to that position during a 13-year tenure at Discovery, during which he oversaw the rapid growth of Discovery Channel and The Learning Channel, two of the world's most respected and successful cable networks. He also spearheaded the development of Discovery Channel Pictures, Discovery's global initiatives and its active retailing and interactive divisions. Mr. Moyer holds a bachelors of arts degree in media studies from Bucknell University. He is a member of the Cable & Telecommunications Association for Marketing (CTAM), and both Promax and the Broadcast Designers Association (BDA).