Monday, September 19 12:30 PM - 1:45 PM Track III: Mobile Music: New Platforms + New Technology + More Music + Dynamic Marketplace The music industry and the mobile community were made for each other. We got an inkling of it twenty years ago when the Walkman changed the way people listened to music, but we didn’t understand just how it would emerge until a couple of hundred million wirelessly connected handheld devices got sold to the consumer in one year. That is a whole other story. As a result of the mobile explosion, music and the consumer experience is about to take on a whole other relationship. Music as ringtone, mobile device as retail provider, mobile device as radio player, mobile device as music library, the consumer will be fully immersed in a mobile music experience. In this session we will not only address the question of mobile device as a musical provider, we will address the issue of revenue generation in that process. With the industry experts in the session representing all sides of the mobile revenue question, it is bound to be informative. Alberto Moriondo, Worldwide Director, Entertainment Solutions, Mobile Devices Business, Motorola Jay Samit, General Manager, Sony Connect John Pollard, Senior Director, Applications and Services, Mobile Devices Marketing, Microsoft Linda Young, Executive Vice President, Global Sales, Marketing and Business Development, Loudeye KamranV, Marketing, Universal Music Mobile Thomas V. Ryan, Senior Vice President, Mobile and Digital Development, EMI Music North America Molly Wood, Section Editor, CNET.com, Moderator Alberto Moriondo, Worldwide Director, Entertainment Solutions, Mobile Devices business, Motorola, Inc.: As Worldwide Director of Entertainment Solutions for Motorola's Mobile Devices business, Alberto Moriondo's responsibilities include defining and bringing to market signature experiences in the areas of music, multimedia and gaming. Working with content partners, developers and mobile operators around the globe, his team has been instrumental in launching numerous entertainment initiatives -- from Motorola's first branded J2ME(tm) games to industry-first music personalization applications such as Motomixer and Motomasher that empower artist-fan collaboration. Moriondo's team has been driving several applications and content initiatives for Motorola's global MTV alliance, and is actively involved in Motorola's recently announced strategic alliance with Apple to bring the iTunes(tm) music player to Motorola's next generation mobile devices. Before joining Motorola, Moriondo held positions as Product Manager with Lucent Technologies, Vice President of Sales & Marketing for Verson Division of Allied Products, Business Development and Operations Manager with FMC Corporation, and Strategic Management Consultant with Andersen Consulting. He holds an MBA from the Wharton School of the University of Pennsylvania and a B.S. from Universidad Catolica Argentina. Linda Young, Executive Vice President, Global Sales, Marketing and Business Development, Loudeye: Ms. Young brings more than 20 years of experience managing global IT, mobile and entertainment solutions within Fortune 500 companies. She joined Loudeye from Siemens, and previously held senior management roles at Exodus, CSI Digital and SGI. John Pollard, Senior Director, Applications and Services, Mobile Devices Marketing, Microsoft: John Pollard directs the Applications and Services Marketing team for the Mobile and Embedded Devices Division (MED) at Microsoft. As such John He’s responsible for marketing a wide variety of mobile products, including Portable Media Center, Voice Command, PocketMSN and Mappoint Location Server. Prior to joining Microsoft’s MED team, John had spun out of Microsoft with Expedia, where as Managing Director, John built Expedia’s international subsidiaries in Australia, Canada, the UK and Germany, and launched the Expedia Corporate Travel product unit. John’s earlier Microsoft experiences include business development management positions with the Consumer Division, leading the charge on Microsoft’s earliest electronic marketing programs, as well as planning and introducing Office desktop products targeted at the Small Businesses and Home markets. Before first joining Microsoft, John spent several years as a consultant with Cambridge Technology Group working on key systems issues with senior management at Fortune 100 companies. While at Harvard’s Institute for International Development, John managed a portfolio of public health research programs in Asia, Africa and Latin America. John holds an MBA from the University of Michigan, and a BA from Kenyon College. Molly Wood, CNET.com section editor, is responsible for special editorial features focusing on multimedia and consumer electronic trends. She develops, edits, and writes analysis and trend stories for CNET.com. She is also author of the daily Buzz Report column and host of the AnchorDesk newsletter. Before joining CNET.com in 2000, Molly was senior associate editor at MacHome Journal, where she wrote and edited Macintosh-specific product reviews, news, features and trend stories at a national magazine for Apple enthusiasts. Prior to MacHome Journal, Molly was a reporter and supervising editor at The Associated Press (AP), where she was in charge of state, national and international news for three AP bureaus. She has a BA in Journalism from the University of Montana. Thomas V. Ryan, Senior Vice President, Mobile and Digital Development, EMI Music North America: Thomas V. Ryan is senior vice president of mobile and digital development at EMI Music North America. Reporting to the company’s COO, Ryan runs the company’s digital business development group, which is responsible for defining new business models and negotiating digital and mobile partnerships. In this capacity, Ryan works closely with EMI’s global strategy group and EMI’s family of labels, including Angel, Blue Note, Capitol Records, Manhattan and Virgin Records. An accomplished entrepreneur and digital music pioneer, Ryan was recently named one of "Ten to Watch in Mobile Content" by Mobile Content News. Prior to EMI, Ryan was the mobile music consultant to Virgin Mobile USA, the leading MVNO that is a joint venture between Virgin Group and Sprint PCS. While at Virgin Mobile, he spearheaded the company's music efforts, which helped it to become the largest seller of mobile music products in the US on a per-subscriber basis. Before Virgin Mobile, Ryan served as co-founder and chief music officer of Cductive, one of the first Internet retailers of downloadable music and custom CDs. In late 1999, Ryan and his partners sold the company to eMusic, which was subsequently acquired by Universal Music Group. Prior to Cductive, Ryan lived in Europe for five years, where he served as commercial director for an international trading company. Ryan holds a BA in Government from Dartmouth College and an MBA from INSEAD in France. KamranV, Marketing, Universal Music Mobile: A top graduate of the University of Southern California's prestigious Music Industry program in 2000, KamranV quickly made the jump to Head of Production in the New Media division of Interscope Geffen A&M. His expertise set the standard for research-driven, targeted artist marketing for the entire roster. With the role of record company New Media departments rapidly expanding beyond the Internet, KamranV blazed new trails for new technology in business development incorporating Mobile phones, Video on Demand, and new physical formats such as DVD-Audio and Dual-Disc for which he served as producer of surround releases for Snow Patrol, Keane, Sting, Beck, and Nine Inch Nails. Recently taking the position as Head of Marketing for Universal Music Mobile, KamranV continues to shape the music business of the future.