Tuesday, September 28 9:00 AM - 10:15 AM Track I: DRM Enabled Business Models for Music and Filmed Entertainment: From Prevention of Redistribution (Piracy) to Rich Usage Based Business Models For the first time in years, perhaps because of the recent success in the digital download area, there is a perception that given good alternatives, the combination of great technology and great music and filmed content, the consumer will respond to the innovative retail and downloading mechanisms. With the broadband technology quickly positioning consumers of entertainment within reach at all times, from mobile delivery to a fully connected home with great entertainment and technology systems, the market is again primed for a shot at success. Will it be like getting to start all over again? While there is no forgetting what dangers lurk in a world of mass piracy, the challenges and potential success strategies in digital delivery, DRM, broadband and wireless are emerging and the next generation of rights management in a new entertainment industry is now upon us. Kevin Gage, VP Strategic Technology and New Media, Warner Music Group Ron Wheeler, SVP Content Protection, Fox Group Mitch Singer, Senior Vice President, Strategic Development & Legal Affairs, Digital Policy Group, Sony Pictures Entertainment Andy Nobbs, Managing Director, Teletrax Greg Foster, President, Filmed Entertainment, IMAX Corporation Paul Kocher, President, Cryptography Research Ben Fritz, Technology Reporter, Variety / Daily Variety, Moderator Greg Foster, President, Filmed Entertainment, IMAX Corporation: Greg Foster joined IMAX Corporation in March, 2001 as President, Filmed Entertainment. Greg is based at IMAX's Santa Monica office and is responsible for overseeing all aspects of the company's filmed entertainment activities including creative, production, business affairs, marketing, studio relationships and the revolutionary IMAX“ DMR‘ process. During Foster's 2 year tenure at the company, he has spearheaded bringing Hollywood blockbuster event films to the IMAX“ theatre network (Apollo 13: The IMAX Experience and Star Wars - Attack Of The Clones - The IMAX Experience) as well as re-focusing IMAX's original film product into more commercial fare (Space Station 3D and NASCAR: The IMAX Experience 3D). A seasoned Hollywood executive, Foster spent 15 years at MGM/UA, where he served in various senior management posts including Executive Vice President of Production and Sr. Vice President of Motion Picture Marketing and Research. In 1999, Foster founded uMogul, a financial services company offering retail investors competitive market returns via mutual funds comprised of entertainment industry assets where he held the positions of Chairman, Co-founder and President of uMogul. During the course of his career at MGM/UA, Greg played a key role in the production and/or marketing of over 150 films, including hits such as A Fish Called Wanda, Get Shorty, King Pin, Moonstruck, Rain Man, Species, Stigmata, Thelma and Louise, Untamed Heart and several from the James Bond – 007 series. He is an Adjunct Professor at the USC Graduate School of Cinema, a member of the Harvard Business School’s Mentor Program and a 1984 graduate of Georgetown University. RONALD C. WHEELER is Senior Vice President, Content Protection, with Fox Entertainment Group (FEG) in Los Angeles. In this capacity, he acts as FEG's primary legal representative in negotiating content protection technology licenses and the content security-related aspects of digital content licensing deals, and in supervising the company's worldwide anti-piracy and copyright litigation activities. He is also closely involved in domestic and international legislative and regulatory issues regarding content protection. Prior to taking his current position, Wheeler was Vice President, Legal Affairs for Fox’s Home Entertainment subsidiary, where he provided worldwide antitrust and anti-piracy counseling, litigation management and transactional work on a wide variety of acquisitions, licensing and distribution deals. Prior to joining Fox, he was a senior associate at Weil, Gotshal & Manges in New York, where he specialized in antitrust and trade regulation counseling and litigation. Before that he worked at Shearman & Sterling, also in New York, as a member of that firm’s Antitrust and Corporate departments. He is a 1981 graduate of Yale University and a 1984 graduate of the University of Minnesota Law School, where he graduated magna cum laude. He is a member of the California and New York bars. Kevin Gage, Vice President, Strategic Technology/New Media, Warner Music Group: Kevin Gage joined Warner Music Group (WMG) as Vice President for Strategic Technology and New Media in 2000. He is responsible for the development of new formats and assessment of new technologies. He also works closely with WEA Corp., Warner Music Group's U.S. sales and retail marketing company. Specifically, Gage assists in WMG's DualDisc, DVD-Audio, digital music download and online subscription music initiatives and reviews all rights management technologies for the Group. He also represents WMG with cross-industry organizations with respect to technologies related to digital music and video. Prior to joining WMG, Gage spent four years as director of technology applications at Warner Bros., a unit of Time Warner's filmed entertainment division, where he was responsible for the review, application and installation of new technologies across the Warner Bros. family. During his tenure, he participated in the creation of the DVD standard, and directed the design, installation and development of the Warner Bros. DVD production facility. In addition, he was a key advisor in the development of rights management technologies. Gage also serves as the WMG representative to the DVD Forum and has worked on the design and application of Digital Asset Management systems, archive systems, and interactive broadcast technology. Prior to joining Warner Bros., Gage was the chief information officer and the chief technology officer of CST Entertainment in Culver City, California. Gage holds a BS degree from Pennsylvania State University. Andy Nobbs, Managing Director, Teletrax: In 2002, Andy Nobbs led the team that launched Teletrax (TM), the world's first and only global video watermarking service that has been lauded as one of the most revolutionary television industry innovations in recent years. Teletrax, a joint venture between U.S.-based Medialink Worldwide Incorporated and Royal Philips Electronics of the Netherlands, offers a unique solution that helps content providers such as motion picture studios, TV sports and entertainment program producers and distributors, news organizations and advertisers determine ROI from broadcast verification of airings for network and syndicated programming, evaluation of video news reach and performance, and proof-of-performance of advertising buys. Nobbs oversees all aspects of Teletrax's day-to-day activities around the world including strategy management, business development, global operations and marketing. Under Nobbs' stewardship, Teletrax has rapidly expanded its global monitoring network to nearly 50 nations with more than 800 channels currently tracked around the world. Leading entertainment, news and media organizations that have signed contracts with Teletrax include Tribune Entertainment, Universal Domestic Television, Reuters Television, NBC News Channel and Media Review International. Nobbs was formerly Content Director at IPC Media, the United Kingdom's largest consumer magazine publisher, which was later sold to AOL Time Warner. At IPC Media, his brief was to accelerate revenue growth of IPC's intellectual properties. Nobbs has previously held executive positions at Emap PLC, Granada Television and ECN. A frequent speaker on the subject of worldwide digital rights and content management, Nobbs has appeared on television on CNBC, in print in the Financial Times, The Hollywood Reporter and Television Week, and on panel discussions at major trade conferences around the world. In addition, he has delivered papers on the future of digital media for the Periodical Publishers Association (PPA) and Pira International, a leading commercial consultancy, testing and media business. Paul Kocher, Founder, President, Chief Scientist, Cryptography Research, Inc.: Paul Kocher heads Cryptography Research, Inc., a technical company that specializes in solving complex data security problems. Paul has directed numerous efforts to help the entertainment and digital television industries control piracy, including the development of the Self-Protecting Digital Content (SPDC) architecture to provide renewable security for high-definition video on next-generation optical discs. Paul has helped design and develop many cryptographic applications and protocols, including SSL v3.0. In addition to his ongoing research on digital piracy, Paul and his research team discovered Differential Power Analysis and developed methods to secure smart cards and other devices against these attacks. His discovery of timing attack cryptanalysis received front-page coverage in the New York Times. Paul holds a B.S. degree from Stanford University.