Thursday, January 9 3:00 PM - 4:00 PM Session A: DH7: Set-Top Box as Entertainment Super Appliance: PVR, ISP, PPV, MP3 Receiver and More The emergence of fully featured digital television is not a single or simply understood idea like the arrival of color TV, because it represents a number of technologies that will come together in the home - and they will arrive in stages. DTV is not only a TV set with enhanced television picture and audio quality, DTV will arrive in the form of a new set-top box that will, first and most important, have the ability to deliver unlimited digital programming, delivered from servers at the satellite, cable or Internet headend. In addition, DTV will have new interactive capabilities, with the functionality of a computer that will bring, among other things, the Internet and MP3 players into play. And just like that, a PVR Personal Video Recorder may appear as part of the box. Maybe we should rename DTV, the Entertainment Super Appliance, because it will be about ten things more than a TV. In this session we bring together the companies and players who are at the heart of the set-top transformation. What will be the likely scenarios of implementation and change? This is the place to find out. David B. Davies, Director, Strategic Marketing for Subscriber Networks, Scientific-Atlanta Dwight Sakuma, Senior Director of Retail, Digital Consumer Gateways, Motorola Broadband Communications Sector Philip J. Corman, Director Partner Business Development, Microsoft TV Group David Novak, VP, Marketing, Pace Micro Technology Americas Ty Roberts, CTO, Gracenote Anthony Simon, Director of Marketing, Digital Cable Set-Top Box Products, Conexant Systems Myra Moore, President, Digital Tech Consulting, Moderator Philip J. Corman is director of partner business development for the Microsoft TV Group at Microsoft Corporation. In this capacity, Corman is responsible for extending Microsoft TV into a total end-to-end solution for network operators around the world. Corman is responsible for developing and managing marketing, product and development relationships with strategic partners for Microsoft TV. These include OEMs, independent hardware and software vendors, and various solution providers and systems integrators for video on demand (VOD), electronic programming guide, conditional access and subscriber billing management. Prior to joining Microsoft in March 2001, served as general manager, Interactive Digital Systems at Mitsubishi Electronics America. In this capacity, Corman proposed, launched and staffed the entire division including product marketing, sales and technical directors. He also started a commercial VOD business unit for Mitsubishi that delivered VOD and Internet browsing over the TV to hotels, cruise ships and hospitals. Corman also spent 15 years in the computing industry with Digital Equipment Corporation (now Compaq). Corman is a member of the Institute of Electrical and Electronics Engineers and Association for Computing Machinery. He holds a bachelor’s of science in mathematics from Rensselaer Polytechnic Institute. David Novak, Vice President, Marketing, Pace Micro Technology Americas: David Novak has been with Pace Micro Technology Americas since 1999 and was promoted to vice president of marketing in August 2002. Based in Boca Raton, Fla, he is responsible for leading the company's marketing efforts to maintain and strengthen its leadership position as a recognized leader and provider of digital home gateway (set-top box) technology in North and South America. Prior to this appointment David served as director of marketing where he was responsible for marketing Pace’s hardware/software products and services in the cable, satellite, terrestrial, wireless, and telephony markets throughout the Americas. Prior to joining Pace, David served as senior system account executive at Metrocall Wireless Communications in Hollywood, Florida for two years, where he was responsible for marketing information technology and system product and services. Prior to that he was president of DLN Promotions, Inc., a promotion and marketing firm he founded in 1994, to plan and conduct event marketing and promotion campaigns at Major League Baseball stadiums. David earned a bachelor’s degree in marketing from the University of Maryland. Dale (Ty) Roberts, Chief Technology Officer, Gracenote (formerly CDDB): Roberts joined Gracenote (formerly CDDB) in November of 1998 when Gracenote acquired ION, a multimedia and music technology company that he founded in 1993. Roberts serves as Gracenote’s chief strategist, providing technology direction and overseeing the creation of products and services that leverage the power of the Gracenote database to deliver multimedia content to consumers. He is Gracenote’s representative to the Secure Digital Music Initiative (SDMI), organization that is chartered with establishing standards for digital music and music playing devices. While at ION, Roberts was the company’s lead technologist and was widely recognized in the music industry as one of the inventors of enhanced CD technology. ION was an innovator in adding multimedia content to traditional audio CDs and produced some of the recording industry’s first enhanced audio CD titles, including David Bowie’s "Jump" and "Headcandy" from Brian Eno. ION was also widely recognized as a leading provider of enhanced CD production tools utilized by recording and multimedia development companies. In September 1993, Bertlesmann Music Group acquired a 50 percent interest in ION and together created the first interactive record label. Prior to founding ION, Roberts was a founder and senior manager of LightSource, a software development company that produced multimedia and graphics editing software. He was also a senior engineer at Pixar and a creator of a number of award winning Apple-based music applications including "Studio Session" and "Jam Session." Dwight Sakuma is senior director of retail for the digital consumer gateways business of Motorola Inc.’s Broadband Communications Sector. In this role, Sakuma is responsible for the retail distribution of digital set-tops as well as the product development of digital consumer terminal platforms, both domestic and international. Sakuma joined the company in 1996. Prior to joining Motorola, Sakuma served as director of marketing for Sentrol (Tualatin, OR), a security control products manufacturer. Prior to this position, Sakuma held managerial roles in product development for Thomson Consumer Electronics (Circleville, OH) and General Electric (Stamford, CT). Sakuma has over 20 years of sales and product marketing and development experience in the consumer electronics industry. Sakuma holds a Bachelor's degree from the University of Washington (Seattle, WA). Anthony Simon is director of marketing for Conexant's digital cable set-top box products. His responsibilities include overseeing P&L, product marketing, program management, product launches and sales support for Conexant's cable set-top box IC portfolio. Before joining the company in 2000, Simon served as product marketing manager and product marketing engineer at VLSI Technology, which was acquired by Philips Semiconductor in 1999. Prior to VLSI, he trained for two years with the U.S. Department of State in Washington D.C., and was posted to the U.S. Embassy in Japan as a diplomat. Earlier in his career, Simon's strong technical background earned him a position as a civilian electronics engineer for the U.S. Department of the Navy. Simon holds a Ph.D. in political science from the University of Debrecen, Hungary, and a master's in economics from George Mason University, Virginia. He earned his bachelor's in electrical engineering from the University of Akron, Ohio. Simon is fluent in Hungarian, French and Japanese. David B. Davies currently serves as the Director of Strategic Planning and Business Development for the Subscriber Networks Sector of Scientific-Atlanta, a leading provider of the products and services that enable interactive TV. In this role, Dave is responsible for the development of Scientific-Atlanta’s market strategy for all subscriber-facing products including Explorer“ digital interactive set-tops, interactive TV applications, digital network software, and WebSTAR‘ high-speed cable modems. Prior to assuming his current position at Scientific Atlanta, Dave was a Senior Associate with Booz, Allen & Hamilton Inc, a leading global strategy and management consulting firm. Responsible for leading numerous management consulting engagements across Fortune 1000 companies, his clients spanned many industries, including consumer products, business services, airlines, aerospace, and automotive. His focus at Booz, Allen & Hamilton centered on both corporate and operations strategy. Dave has an M.B.A. from Harvard University Graduate School of Business, an M.S./ M.E. from Massachusetts Institute of Technology, and a B.S./ M.E. from Massachusetts Institute of Technology. He is a member of the Cable & Telecommunications Association for Marketing (CTAM) and the Society of Cable Telecommunications Engineers (SCTE).