Saturday, January 8th 1:30 PM - 2:30 PM Session A - DH21: Video and Audio Management on the Net - Encoding, Compression, Video Storage, Security & Media Asset Management In this session we bring together the leading companies in the field of video and audio management tools. With millions of images, video and audio assets to process and manage every day, the need to transform that content into a deliverable, retrievable and ultimately monetized product, the need for comprehensive expertise is a must. Content and entertainment customers must be given immediate, accurate and easy to use systems and tools in their quest for management efficiency and whether you service a television network, a media company or entertainment giant, the everyday problem of properly managing your video, image and audio assets are the singularly significant factor in your ultimate bottom line. Millions of dollars are literally at stake. David Rice, Vice President, Sales and Marketing, Limelight Networks Andrew Steele, Vice President of Business Development, Terayon’s Digital Video Services Group Matt Deichman, GM Services Operations, Media Web Services, RealNetworks David Gustafson, President, Digital Asset Management & Entertainment Digital Network Groups, Visual Data Corporation David Hostetter, V.P. Product & Program Management, Loudeye Donald A. Jasko, Chief Executive Officer, Digital Economics, Moderator Andrew Steele, Vice President of Business Development, Terayon’s Digital Video Services Group: Andrew Steele leads the strategic business development initiatives for Terayon’s digital video solutions group, including new market entry deals, technology cross-licensing and OEM agreements, and product strategy. Andrew was instrumental in the partnership that developed Fox Broadcasting Group’s HDTV delivery platform. Andrew is also the Founder and Principal of Steele Consulting, a consulting practice focused on delivering strategic business and corporate development services to clients in the multimedia, communications and interactive advertising sectors, with clients such as Mailblocks and Quinstreet. Andrew has an extensive experience in the digital video and multimedia sectors, including working for MetaTV, Microsoft, and MCI. Andrew received his Bachelor of Business Administration from the University of Miami and his MBA from Georgia State University. David Rice, Vice President of Sales and Marketing, Limelight Network: As vice president of sales and marketing, David Rice is responsible for leading Limelight Network’s marketing and sales teams in penetrating new media markets. Since joining the company in 2002, Rice has helped to propel Limelight Networks into a leading and well-recognized digital delivery network with such notable customers as Ifilm, Musicmatch, Virgin Entertainment, BuyMusic.com, Real Networks and others . With a particular focus on music, movies, and online game delivery, Limelight Networks has developed innovative tools for streaming and legal download management that enable content providers to reach global audiences at affordable rates. David brings 15 years of sales and marketing experience with leading technology companies to Limelight Networks. Prior to joining the company, David was a National Sales Manager at Akamai Technologies where, he was instrumental in helping Akamai significantly increase revenues through partnerships with leading web hosting, managed services and network technology providers. Rice also served as general manager of NaviPath, a CMGi infrastructure company focused on the Internet Service Provider market where he secured business with some of the top ISPs in the industry. As a Director at PictureTel, he was instrumental in building the IP sales organization responsible for conferencing and streaming technology over the Internet. David also had national responsibility for channel development with NEC Technologies, as well as ARDIS, a Motorola/IBM wireless joint venture. David holds a BS in Business Administration from Brigham Young University and an MBA. from Loyola University, Chicago. Matthew Deichman, General Manager of Service Operations and Private Label Subscription Services, RealNetworks. He is responsible for worldwide operations and non-application architecture for one of the largest digital media delivery networks in the world, supporting RealNetworks subscriptions products, and subscription operations for third-party content owners such as ABC, BBC, CNN, C-Span, and Disney. During his time at RealNetworks, he has overseen the expansion as the world’s largest provider of live events over the Internet. Mr. Deichman is also responsible for business development, negotiations, and product development for private label subscription services for companies such as NFL and MLB. Prior to joining Real Networks, Matthew was Vice President of Technology Solutions for a leading telecommunications professional services firm. Matthew graduated from Washington State University. Donald A. Jasko, Chief Executive Officer of Digital Economics, is an attorney by training. But he has, for the past twenty years, focused his energies on the economic, technological and rights management issues involved in the licensing of copyrighted content. From 1981 through 1997 Don served in various management positions at the American Society of Composers, Authors and Publishers (ASCAP), in which he was instrumental in transforming the process by which performance rights in musical compositions are licensed for television broadcast. He was a key participant in the complex music industry negotiations which culminated in the new "per program" license, as well as the development of the process by which music performance and pricing data are exchanged electronically between performing rights organizations and television broadcasters. Don was also instrumental in the development of the infrastructure that supports the direct and source licensing of performance rights in musical compositions. He testified in a number of legal trials, including the "Buffalo Broadcasting" rate proceeding in Federal District Court for the Southern District of New York. He also represented ASCAP on panels at numerous national conferences. In 1997 Don resigned from ASCAP to found the content management consultancy that is now Digital Economics. As Chief Executive Officer of Digital Economics, he has consulted with numerous clients that create, produce, distribute and transmit copyrighted content. In 1998 Digital Economics initiated a consulting relationship by which it advised Solana Technology Development on the development of its digital audio watermark technology as a content identification tool for the music and entertainment industries. Don soon became a major catalyst in the merger of Solana with Aris Technologies, thereby creating Verance Corporation. Don joined Verance in 2000, with key product management, marketing, business affairs, and sales responsibilities in the music and entertainment sectors. During his tenure he led the design of Verance's ConfirMedia™ watermark content identification products so that they address the needs of music writers, publishers, recording artists and record labels. In addition, Don strategized the design and introduction of software applications that would leverage the value of ConfirMedia watermark content identification products for advertisers, program producers, and broadcast and cable networks. He also strategized the innovative web portal and data report licenses that form the basis of Verance's relationships with its advertising, music and programming clients, and played a key role in forging international joint ventures. Don also represented Verance in numerous public appearances before representatives of the music and entertainment communities. He returned to the leadership of Digital Economics in October 2001.