Click on the Video Below and Sample a Session from the last Digital Hollywood event. For Additional Video Sessions, Click Here Hollywood Europe in London, ExCeL London, The Docklands November 29 - December 1, 2006 The Agenda - Day Two Thursday, November 30th 12:30 PM – 1:45 PM Track III: Bridging TV and Broadband: Strategic Relationships - Advertising, Technology & Content 2006 has been the Year of Broadband. Most major television networks have launched ad-supported or subscription-based online video initiatives. They're competing with aggressive online brands like Yahoo, AOL, Google, and thousands of smaller players all seeking the holy grail. Broadband penetration has surpassed 50% of US homes, technology has improved the product, and demand for online video advertising now outstrips supply. What's happening in 2006, and what are the implications for 2007 and beyond? Does it spell the beginning of the end for old media, a new beginning for the entire media industry, or the beginning of another Internet bubble? Don't miss this lively and frank discussion about the present and future of the industry's hottest topic! Erik Henz Kjeldsen, Head of New Media Development, DR - Danish Broadcasting Corporation Alberto Sigismondi, Director of Content and R&D for Digital Terrestrial, Mediaset David Jamieson, Head of Media Solutions, BT Broadcast Services Nicoletta Iacobacci, Head of Interactive TV, EBU / UER TV Department Melanie Honnor, VP, New Media, UK & EMEA, Discovery Networks Europe Aditya Kishore, Director, Global Media & Entertainment, The Yankee Group Peter Levin, President, Bellrock Media, Moderator Nicoletta Iacobacci, Head of the Interactive Division of the EBU. Prior to that she was responsible for RAI's ITV Development and Content factory. Having graduated in Costume and Set Design from Accademia delle Belle Arti (Fine Arts Academy - Italy), she moved to the U.S. and worked as producer and reporter for RAI's awards winning program "Mixer". Nicoletta received a Master's Degree in Computer Graphics from New York Institute of Technology and from 1997 to 2001 she was Manager of Information Systems at RAI Corporation (New York - U.S.). She implemented RAI's first web site (Planet Italy - 1994) and started to focus on streaming and new distribution platforms, collaborating first with Xing Technology and then with Progressive Media (today Real Media). Nicoletta moved back to Italy in 2002 and started ITV's test trial for RAI. Today, she is responsible for RAI ITV content development and she is working on re-purpose TV programs to mobile. She teaches Interactive TV at La Sapienza University in Rome and at Master Multimedia in Florence. David Jamieson - Head of Media Solutions, BT Media and Broadcast: David has had 12 years experience with BT having worked with corporate sales, BT's Internet Multimedia Services, and most recently the last five years working for BT's M&B Division who support the needs of the broadcasters. In the five years with M&B he has been involved with BT’s content management and content processing activities. Work has involved the development of netcentric applications that use BT’s extensive video, 21CN, MPLS and IP networks. Recent work has involved looking at mobile streaming and broadcast working with new generation mobile delivery service platforms. Projects have included development of content and services for mobile broadband, participation media and interactive advertising return paths. Future strategies involve the setting up of partnership and alliance activities to address the opportunities made possible the rapid media enablement of consumer devices. Melanie Honnor has been appointed vice president of new ventures for the Discovery Network’s new media group, based in London. Among other responsibilities, she will oversee the new media revenue generation and new distribution partnerships in Europe. Honnor was previously with Capital Radio Group. Aditya Kishore, Director, Global Media & Entertainment, The Yankee Group: Aditya Kishore is the director of Yankee Group’s Consumer Research, Global Media & Entertainment. Kishore manages research and consulting programs analyzing the impact of technology on entertainment products and services on consumers. He is responsible for managing and coordinating media research across Yankee Group analyst teams in North America, Europe and Asia. Kishore has spent more than a decade in consumer media. Six of those years have been with Yankee Group, where he originally joined as an analyst in the US media team. Kishore began his career in television news, and subsequently spent three years in advertising, developing strategic brand communication and tactical/promotional initiatives for a range of leading consumer brands, including Nestle, Samsung and McDonald's. During the following two years, Kishore developed a number of digital video and web projects for various New England broadcast stations and independent producers. This included interactive video projects with the PBS network series, Frontline. Thereafter he spent a year developing brand and market strategy for interactive media startups. Kishore holds a B.A. degree with honors in economics from Delhi University, India and a M.A. degree in media from Emerson College. Peter Levin, President, Bellrock Media, Inc.: Levin is a veteran of the entertainment and sports industries. Beginning his career in the mailroom at Creative Artists Agency (CAA), Levin worked directly for the chairman and co-founder of the agency, Michael S. Ovitz, in the Corporate Advisory Group working with clients such as Matsushita Electric Industry Company, Sony, Nike, Coca-Cola and Credit Lyonnais amongst others. In 1996, Levin joined The Walt Disney Company in the Corporate and Strategic Planning Groups and later joined Disney Online as a senior producer. Leaving Disney in 1998, Levin became managing director of investment and consulting vehicle, Lynx Technologies. Lynx’s investments included Applied Semantics (sold to Google 4/03), Gamespy Industries (sold to IGN 12/03) and Ask.com (sold to IAC 3/05). Prior to his position at Bellrock, Levin was co-founder, and remains a partner with Quattro Media. Levin serves on the Board of Directors of Double Fusion, Phonebites, GamearraY and the Arena Football League. He is also on the Advisory Boards of Impact Mobile, MESoft, and The East/West Sport Summit. Levin is founder & co-owner of the Chicago Rush of the Arena Football League and a partner in Palisades Baseball, which owns and operates three Minor League Baseball franchises.