Click on the Video Below and Sample a Session from the last Digital Hollywood event. For Additional Video Sessions, Click Here Hollywood Europe in London, ExCeL London, The Docklands November 29 - December 1, 2006 The Agenda - Day Three Friday, December 1 12:50 PM - 2:00 PM Track I: The Broadband Video Tipping Point: Availability of Vast Content and Portability - Broadband, ITV, Mobile & DTV Video has finally reached into the merger of the entertainment, communications and technology revolution and making itself heard. Call it a Video Tipping Point, a video revolution or simply the next logical step in video to the consumer on all platforms, all the time, but something big is at hand. Video search is becoming the hot button topic and one must ask the question, what are they searching for? As broadband brings video to the consumer on any number of devices, there is no shortage of video content. From the billions of hours of already existing libraries, the daily output of the global news and content providers to the trillions of hours of "personal video," call them v-blogs, Video PodCasts, mobisodes or personal video chat, our universe is past the point of no return. We are now simply codifying the experience, giving it form and coherence. For those who are with us today, welcome to the party, Martin Percy, Senior Interactive Filmmaker, British Telecom Bill Houghton, VP Product Marketing, Mystrands Joe Zaller, Vice President, Strategic Marketing, Snell & Wilcox Michael Mulquin, CEO, IS Communications Graham Benson, Chairman, Screen South, Director Blue Heaven Productions Paul Zwillenberg, OC&C Strategy Consultants, Moderator Additional speakers to be announced Bill Houghton, Vice President, Product Marketing and Independent Products, Mystrands: Bill is a leader and innovator in new consumer products and consumer-based business strategies for the Internet. During the past 15 years he has compiled a repertoire of innovative and successful entertainment products, including AOL Entertainment, Moviefone, AOL Music, AOLTV Interactive television, and the netChannel iTV service. At America Online, Bill directed the product strategy across all of the company´s entertainment brands, including the very successful AOL Music Channel. Working directly with the presidents of AOL Programming and AOL Technologies, Bill developed the strategy that would transform the company´s members-only sites into advertising based, free on the Web, profitable media businesses. As a result, AOL Music, AOL Movies, AOL Television, Research & Learn, AOL Games, and many other formerly subscription-only sites are now profitable, free internet businesses. Prior to AOL Entertainment, Bill spent two years as the product director for Moviefone.com, the #1 movie listings site in the U.S. Under his direction, Moviefone grew its movie listings products, as well as its telephony listings services, and broke new ground by developing unique exhibitor-based services, including purchasing tickets over the web and print-at-home tickets. Bill was also a pioneer in the development of interactive television services in the U.S. Beginning in 1995 with netChannel, an HTML-based Internet service for the home, Bill spent a total of 8 years working with media partners and broadcasters to create user-oriented iTV services. His team produced a number of interactive games and information services for the settop box. Along the way, Bill became one of the U.S.´s leading authorities on the development of Electronic Programming Guides for both the TV and the Web. Bill´s efforts in iTV led to the "AOL Anywhere" line of products. Under his direction the AOL Anywhere studio designed the interfaces for AOLTV, AOL by phone, AOL for Mobile, AOL for PDA, and a variety of products and services designed to extend AOL´s features into all aspects of member´s homes and lives. Joe Zaller, Vice President, Strategic Marketing, Snell & Wilcox: sAs VP of Marketing, Joe Zaller brings to Snell & Wilcox a proven track record and more than 15 years experience in the digital media industry, including work in the broadcast, cable & satellite and IPTV markets on both sides of the Atlantic. His experience encompasses all aspects of marketing, including strategic development, product management, marketing communications, partnership management and business development. Joe joined Snell & Wilcox in 1988 and led the company's global marketing strategy throughout its rapid early growth phase before leaving in 1998 to become VP of US Marketing at Irdeto Access, a leading provider of conditional access control systems for cable, satellite, IPTV and mobile networks. At Irdeto he was responsible for the product management of the company's IP conditional access system which has now been deployed in a variety of IPTV and mobile video applications. Joe rejoined Snell & Wilcox in 2003 as VP Marketing and is responsible for the company's marketing strategy and market segment activities. He holds a BS Business Administration and BA Philosophy from Villanova University, and an MBA from the University of California, Irvine. Martin Percy is Senior Interactive Filmmaker at British Telecom. Everything he does is live-action video with interactivity IN the video. The aim is to combine the sexiness and emotional appeal of film and video with the flexibility and fun of interactive. Over the past year he’s done work for BT in partnership with the Tate Gallery (Webby nominated), the British Film Institute (Webby "Honoree"), the National Theatre (Site Webby nominated), the 2012 Olympic bid, etc. If you’d like to have a look, please visit <http://www.activecinema.com>http://www.activecinema.com None of this work is "advertising" -- but it all does the work of brand advertising, helping transform the perception of BT from dull telephone company to innovative broadband company, and reaching people who never watch TV ads. Martin calls this "Reverse Advertising", and has written about it for Tokyo’s Keio University: http://www.dmc.keio.ac.jp/en/review/0601_percy2.html The internet is obviously an interactive medium. Martin believes that putting traditional linear video on the internet often reflects a failure to understand and creatively exploit the nature of the medium. Most of his interactive work to date is for broadband, but he’s starting to use interactivity in digital cinemas also. He’s also written about interactivity and filmmaking for Keio University at:http://www.dmc.keio.ac.jp/en/review/0601_percy1.html Michael Mulquin is CEO of IS Communications. For the last eleven years his work has focused on how Information and Communications Technologies can help local neighbourhoods work better. In 1995 Michael began chairing an ad hoc group of individuals looking at the impact of new technologies on local communities in the UK. In 1997 the DTI and IBM provided funding to set this up as a national learning network of projects using ICT to benefit local communities called Communities Online. Michael was the first full time Executive Director, visiting projects around the country, organising conferences and seminars and helping build the network. He was a member of the Social Exclusion Unit’s PAT 15 working party, which looked at the role of ICT in deprived neighbourhoods, and he helped organise a number of tours to projects around the country. He set up IS Communications in 1999 and since then he has worked with local communities and cross sector partnerships to develop and implement ICT strategies around the UK. Current work includes developing broadband infrastructure requirements and service sets for major new housing developments in Cambridgeshire, managing two of the pilots for the DfES funded myguide service which provides web tools for new internet users and supporting Milton Keynes council in their Digital Challenge bid. He spends his free time discussing philosophy with his five year old daughter and being thrashed at tennis by his eleven year old stepson. His constant inspiration and challenge is his serial entrepreneur life partner and friend who has recently set up a Brazilian company to develop beach front properties for rental and sale. Today he will be speaking in his role as chair of Newham.net, a social enterprise that is a telecommunications company, ISP and broadcaster. It provides services over broadband to the TV in Stratford, East London under the RegenTV brand (www.regentv.net). In addition to freeview channels and over 70 foreign language satellite channels, residents have access to a local neighbourhood TV channel, PC applications delivered via thin client, email and Internet access and access to a neighbourhood website. The service was developed by Newham.net in partnership with IBM and Newham Council and supported by the Government’s e-innovations fund. Graham Benson is a highly experienced film and television producer/executive with hundreds of hours of credits to his name. In 2002 he moved towards a portfolio business life in both the private and public sectors and now chairs Screen South ( South of England film and media enterprise agency ) ; Blue Heaven Productions ( his 20+ year old Film and TV production and consultancy operation ); Directors' Cut ( Central London post-production house); Trinorth Ltd (sports , particularly cricket , publishing company) ; Bunbury Group (property regeneration company ) and the Audit/Risk Management Committee at the Marshall Aid Commemoration Commission - former Commissioner. He is also a consultant and founder director at The Production House, an India ( Bombay ) based animation/cgi operation , executive consultant to the Sunday Times Oxford Literary Festival and advisor to the Sithengi ( Cape Town, South Africa ) film and TV Market /Festival and to the Monte Carlo and Banff International Television Festivals. He is a longstanding member of the UK government's Creative Export Group and Film Export Group and is a Fellow of both the Royal Television Society and the Royal Society of Arts. He is a former chairman of both BAFTA (The British Academy of Film and Television Arts ) and PACT - the UK film and television independent producers' trade association. Paul Zwillenberg, OC&C Strategy Consultants: During his 15 years in senior strategy and operational roles, Paul has guided some of the biggest names in media, technology and telecoms in the development of their business, operational and investment strategies. He has developed a network of clients and relationships which reads like a who's who in these sectors. With the unique perspective that comes from a number of CEO-level operational roles, Paul is seen as both a leader and a valued partner to companies adapting to a rapidly changing world. o 3 years as partner in US-Europe media and entertainment boutique consultancy; o 3 years as a Managing Director at the Daily Mail & General Trust; o 6 years advising telecoms and technology companies in NYC; o Founded an early interactive information services company in 1988; o Certificate, University of Glasgow Business School: o BA History (with Distinction) Duke University, Durham, North Carolina USA