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Digital Hollywood Fall 2006
Tuesday, October 24
9:00 AM - 10:15 AM
Track IV:
Embracing the Connected Consumer - Entertainment, Content and Technology - From the Digital Home to the Mobile and Wi-Fi Universe
In the six years since the burst of the technology bubble, an amazing thing has happened, the technology industry has once again, perhaps more quietly this time, transformed the relationship of the consumer to communications, media, entertainment and technology. . Whether it’s a wirelessly connected home comprised of unlimited content via DTV and HDTV, PDAs, laptops, desktops PCs, a Set-Top connection, IM devices or telephony system; a broadband mobile device, a fully loaded media friendly car, a broadband workspace or public space, the consumer is connected all the time, sending or receiving information and content. In this session, we will explore what it means to create and enable that fully connected universe.
Michael Stich, Director of Service Provider Strategy, Texas Instruments DSP Systems
Michael Rolnick, Partner, ComVentures
Udo Eberlein, founder and President, Nero, Inc.
Mary Francia, Vice President Telecom Business Innovation, Sales and Marketing Home Networks Americas, Royal Philips Electronics
Steve Pappas, Global Industry Segment Leader, Media & Entertainment, EDS
Trevor Kaufman, CEO, Schematic
Eric Harber, VP of Corporate and Business Development, Qpass
Brian Cooley, Editor at Large, CNET.com, Moderator

Michael Stich is Director of Service Provider Strategy for Texas Instruments DSP Systems, where he provides strategic planning, service provider relationships, and market research for the group. Previously, he was Director of Strategic Marketing for TI’s Broadband Communications Group. Before joining TI in 2002, Michael was a Senior Associate at McKinsey & Company, where he developed growth strategies for executives in telecommunications, venture capital, and equipment manufacturing. Prior to joining McKinsey, Mr. Stich founded Dell Ventures Asia, where he led several investments in Asian technology companies for Dell. Mr. Stich also served Dell’s Senior Vice President of Personal Systems in a wide range of product management, strategy and marketing projects. Mr. Stich holds a B.S. in Computer Engineering from Tufts University and an M.B.A. with Marketing focus from the MIT Sloan School of Management.








Udo Eberlein, founder and President, Nero, Inc.: Udo Eberlein joined Nero, Inc. in May 2001 as Founder and President, and successfully launched Nero products in North America, transforming the brand from a CD/DVD burning application into a premier digital media solution. Nero product is now ranked within the top 3 software solutions nationwide. Prior to Nero, Mr. Eberlein was an Executive at ABX Logistics where he oversaw product development, sales and marketing. Mr. Eberlein is a multilingual professional with work experience in Europe, Asia and the USA. He obtained a Masters in Logistics and Business Administration from Academy of Business in Germany. Nero provides state-of-the-art software solutions for the global digital media market. Since the company was founded in 1995, its products have established a loyal clientele of more than 180 million users throughout the world. Nero offers the industry’s most reliable CD/DVD-software applications. Its award-winning flagship product, Nero 6, includes all the applications and functionalities needed in the digital media field. Other Nero products include the MPEG 4 based audio/video technology - Nero Digital™, the simple and complete photo solution - Nero PhotoShow Elite, and SIPPS™ and SIPPSTAR PBX, which provide voice-over IP solutions for private and business customers.


Trevor Kaufman, CEO, Schematic: As CEO, Trevor Kaufman guides Schematic, the award-winning Los Angeles based interactive services agency. Over the last seven years, Schematic has played a central role in the convergence of entertainment and technology, developing groundbreaking projects focused on user interface, design and technology solutions for the screen, set-top boxes, game consoles, mobile devices and the Internet. Trevor began Schematic after founding and serving as co-CEO of Kaufman Patricof Enterprises (KPE), a successful New York-based Web design and consulting firm backed by Grey Advertising. A leading authority on interactive television and a pioneer in Web site design and development, Trevor has overseen cutting-edge projects for the world’s leading companies, including Microsoft, Disney, Intel, Discovery, Electronic Arts, Sony, CBS, ABC, Accenture, Yahoo!, Panasonic, Comcast, CNN, PBS, Motorola, Fox, AOL, MTV, BMW, Target, Volkswagen, Pfizer and the NFL. With more than a decade of experience, Trevor often serves as a consultant to other organizations seeking to ensure the success of their critical interactive projects, including having worked directly with Al Gore on the 1996 Clinton/Gore online campaign, and with AOL senior management on the global Live8 event in 2005. Trevor is featured regularly as a technology expert in numerous business, trade and broadcast media outlets for his groundbreaking work and thought leadership. He has been recognized as one of The Hollywood Reporter’s "Next Generation," featuring the 35 top Hollywood executives 35 and under, and one of Newsweek's "Net 50: The Fifty People Who Matter Most on the Internet."

Michael Rolnick, Partner, ComVentures: Michael Rolnick focuses his investments on infrastructure and software opportunities in the enterprise, wireless and consumer segments. Michael's recent investments and board seats include Active Reasoning, Azul Systems, Caymas Systems, MarketTools, MonoSphere, Sonopia and Vyatta. Prior investments and board seats include Archipelago (acquired by NYSE), Critical Path (Nasdaq: CPTH); Digital Island (acquired by Cable & Wireless); IntruVert Networks (acquired by McAfee); Kagoor Networks (acquired by Juniper Networks); and P-Cube (acquired by Cisco). Prior to joining ComVentures, Michael served as Vice President for New Ventures at E*TRADE Group, Inc. In that role, he was responsible for merger, acquisition and joint venture activities, new business development, and strategic investments. Prior to E*TRADE, Michael was with Braxton Associates and Montgomery Securities. He holds an MBA from the University of Michigan, an MSc from the London School of Economics, and a BA from the University of Michigan.

Mary Francia, Vice President Telecom Business Innovation, Consumer Electronics, Royal Philips Electronics: A global telecommunications executive with experience in Europe, North and South America, Mary Francia is Vice President, Business Innovation for Philips Consumer Electronics, a division of Royal Philips Electronics of the Netherlands. In this position, Ms. Francia has responsibility for developing Home Networks in the Americas with IP enabled devices for access, communications, entertainment and control. Ms. Francia joined Philips in 2003 as Senior Director, Operator Business Innovation for the Division, Region Europe, based in Amsterdam. In this role, as part of the Connected Planet Vision of Philips, she created a new sales channel for Consumer Electronics, and managed alliances with major Telecom Operators in Europe for cooperation in marketing, product innovation and retail. Ms. Francia has held positions in Customer Service & Sales with Air Liquide Medical, Customer Service & Marketing in Cable TV with Century Communications, Marketing & Sales of Telecom Equipment with Somera Communications, Business Development in OEM Outsourcing with Flextronics International, and Business Development in Network Services in Latin America for Wireless Facilities Inc. A native of Peru, Ms. Francia has an MBA in International Business. She and her husband, Gus have 2 children and live in Aalsmeer, the Netherlands Electronics develop opportunities with Telecom Operators for sthe Americas. Ms. Francia is also responsible for Operator Alliances and Relationships as One Philips in areas of Healthcare, Lifestyle and Technology and in that role, she interfaces with all Divisions of Royal Philips Electronics. Ms Francia was born in Lima Peru, she is married and has 2 children.

Steven Pappas leads EDS’ Media & Entertainment Global Industry Segment and is a respected industry advisor with over 18 years of management consulting experience. His professional expertise spans business strategy, technology planning, and financial analysis, with a focus on helping companies navigate disruptive changes brought about by new technologies. His blend of skills helps companies successfully move from initial strategy formulation through pragmatic execution. Mr. Pappas has been instrumental in building media & entertainment practices at several major professional services firms. Steve has exclusively focused on the media and entertainment industry for over 15 years. He joined EDS in 2003 from Accenture’s Media and Entertainment practice, where he served as a leader in the firm’s Strategy and Business Architecture service line. He has helped clients with new platform strategies, market entry strategies, competitive analyses, business planning, economic analyses, alliance formation, and business architecture. His industry experience includes filmed entertainment, interactive entertainment, music, broadcast, studio operations, eLearning, and publishing. His clients have included major companies, such as Universal, Disney, MGM, Paramount, Electronic Arts, Sega, National Geographic, Thomson, and Microsoft. Prior to joining Accenture’s Media and Entertainment Practice in 1996, Steve worked in KPMG’s Information, Communications, and Entertainment (ICE) Strategy Practice and in Price Waterhouse’s Entertainment Practice. Between his undergraduate and graduate degree programs, Steve also spent two years with Andersen Consulting (now Accenture) in their systems integration practice. Steve holds a Masters of Business Administration in Finance and Bachelor of Science in Electrical Engineering, both from the University of California, Los Angeles (UCLA)