Click on the Video Below and Sample a Session from the last Digital Hollywood event. For Additional Video Sessions, Click Here Digital Hollywood Fall 2006 Thursday, October 26 12:50 PM - 2:00 PM Track I: Music Industry Innovates and Morphs: Radio, PODs, Blogs, P2P, Ad Revenue Concepts, Cable/TV Innovation In the never-ending odyssey that is called the Music Industry, the road to future just keeps on getting longer and more complex. Perhaps it is because music is such an integral and creative personal experience, giving rise to an unlimited number of creative and disruptive forces, but as each year arrives, so too do about fifty new ways to deliver, listen, experience and pay for the music. In this session, we bring together a cross-section of creative players, from the traditional music label and P2P players, to companies with entirely new ways to reach the consumer offering new ways to listen and experience music all with completely new revenue models. We welcome you and all look forward to a fascinating session. Jamie Perlman, Business Development, SNOCAP, Inc. Stephen Murray, founder and President of Entertainment, BurnLounge Ben Patterson, Senior Vice President, GMG Entertainment Scott Fedewa, Senior Vice President & Executive Producer, Live Nation John Rosso, Senior Vice President, Affiliate Relations and Business Administration, ABC Radio Networks Michael Weiss, President & CEO, StreamCast Networks Kelli Richards, President, The All Access Group, Moderator Jamie Perlman leads SNOCAP's business development efforts with retailers. SNOCAP is the first end-to-end provider of digital licensing and copyright management services for the digital media marketplace. SNOCAP's digital content registry and clearinghouse enables content owners to sell their entire catalogs through SNOCAP-enabled retailers, including peer-to-peer networks. Jamie is responsible for identifying and establishing retail partnership opportunities with existing businesses and those that are exploring entry into this new space. Jamie brings with him over fifteen years experience in the music industry - as a musician, producer, and general manager of an independent record label, Satelitemusica Records. He resides in San Francisco and holds an MBA from the University of Southern California's Marshall School of Business and a BA in Art History and Spanish from Colby College in Maine. Stephen Murray is the founder, president of entertainment and chief creative officer for BurnLounge. His responsibilities include the overall creative direction for the company and serves as the liaison to the entertainment industry. With his unique blend of creative and business acumen, Murray has been a driving force behind many successful ventures in the digital music business for more than a decade. Prior to joining BurnLounge, Murray co-founded 456 Digital LLC, a digital entertainment company, with television personality, Carson Daly (MTV, NBC), music executive, Jonathan Rifkind (Loud Records/Sony) and Ryan A. Dadd (BurnLounge). Prior to 456 Digital, Murray served as the creative director of RevImage, LLC, a digital consulting and creative services company providing services to a variety of clients in the entertainment industry as well as several Fortune 500 companies. Michael Weiss, President & CEO, StreamCast Networks: Entertainment industry veteran, Michael Weiss first joined StreamCast Networks, formerly known as MusicCity.com, as its President & CEO in April 2000. Weiss was responsible for re-positioning the company from an Internet radio provider into a peer-to-peer powerhouse and the world’s largest peer-to-peer consumer software provider. Under Weiss’ leadership, the company introduced the wildly popular "Morpheus" peer-to-peer file sharing software. Within 4 months of launch, "Morpheus" achieved legendary status: 20+ million users, # 1 most popular Internet software, over 1 million downloads weekly, 2 million daily users, and the # 1 most searched Internet subject. After taking the company to # 1 status, Weiss left the company in September 2001 when it relocated to Nashville, TN and co-founded ShareComm, Inc., a technology start-up venture. Previously, Weiss was founder of WebRadio.com and served as its Vice President & General Manager. WebRadio.com, a subsidiary of GEO Interactive Media Group, Ltd. (GIM:LSE), transmits terrestrial radio stations’ signals on-line through the innovative EMBLAZE "plug-in free" streaming media technology developed by GEO. WebRadio.com was valued at $441 million during Weiss’ tenure. Previously, Weiss was VP, Strategic Marketing for GEO. Prior to GEO, Weiss held several positions at Sirius Publishing, Inc from 1994 to 1998. As Vice President of Entertainment & Business Development, he negotiated and acquired the digital rights to movies and video programs from major motion picture studios, independent production companies and record labels and served as company spokesperson for its MovieCD product line. As VP, Marketing, he played a key role in Sirius' trajectory as a major player in the multimedia industry--growing annual company sales from $100,000 to $22 million within nine months. Previously Weiss spent 16 years in the home video industry. Scott Fedewa is Senior Vice President & Executive Producer for Live Nation, the world’s largest concert promoter/venue operator. Scott runs the company’s Digital Products group, where he is responsible for creative development, strategy, design, and front-end production of the company’s web sites, including LiveNation.com, as well as other new media initiatives. A pioneer in interactive entertainment, Scott has been building innovative online entertainment businesses since 1995. He founded the pioneering online music community, Musicosm.com, worked with a variety of venture capital-backed dot-coms during the boom, and helped build interactive businesses for top television clients including Bill O'Reilly, Larry King, Glenn Beck, and DIC’s Trollz.com.  He is also a former investment banker and record label executive. Scott’s book on e-commerce entrepreneurship, "Internet Riches", was published by the American Management Association this spring. He wrote the first scholarly legal article predicting the impact of the Internet on the music business in 1994. Scott is a member of both the Recording Academy and the Television Academy, where he serves as a Judge for the Emmy Awards in Interactive Television.  He received his B.A. from the University of Michigan and his J.D. from Stanford Law School. Ben Patterson: As Senior Vice President Mr. Patterson develops new entertainment marketing, business, and promotional opportunities with all of GMG’s clients to create unique branding campaigns and to create new revenue streams. With an expertise in the convergence of entertainment and digital business development and marketing, Mr. Patterson develops wireless retail programs, concert tour and CD sales programs and consults on all digital strategy development for partner clients. Previously, as VP of Digital Music and Strategic Development at The Firm he oversaw all new media marketing and business development for The Firm's roster, including Snoop Dogg, Linkin Park, Dixie Chicks, Korn, Audioslave, and The Firm’s consumer brand’s Pony and Virgin Colas North America. He has initiated paid subscription, wireless and digital music distribution initiatives across multiple media platforms. Mr. Patterson is also the founder and owner of Audio Bee, a digital record label and distribution company servicing all major digital content sales outlets with a growing catalog of music, video and other creative content assets. Mr. Patterson holds a Bachelor of Science from the School of Speech at Northwestern University. Steve Skrzyniarz, CEO/CTO, Soundflavor: Steve is a dedicated technologist and entrepreneur, with a passion for supporting independent musicians. He is a nine-year veteran of Microsoft, shipping over 50 products as both software developer and senior product manager. Steve provided pivotal leadership in transforming Microsofts Visual C++ development suite into a highly-profitable, industry-leading product shipping every four months on multiple platforms. As Group Program Manager of the Microsoft Developer Network (MSDN), he dramatically reduced costs and improved the reliability of operations, and spearheaded successful initiatives to evangelize key technologies including ActiveX, DirectX, and Internet Explorer. As for music, Steve has owned several independent record labels, handling A&R, production, packaging, marketing, distribution, and tour support for his bands. As a distributor of indie music in the early 90s, he authored a do-it-yourself guide to help musicians to manufacturer and market their own work, which formed the basis of the now-legendary Mechanics Guide To Putting Out Records. Steve did his undergraduate work in Computer Science at Columbia University's School of Engineering, and the University of Washington Honors Program. John Rosso is Senior Vice President, Affiliate Relations and Business Administration for The Walt Disney Company’s ABC Radio Networks and ESPN Radio, a position to which he was promoted in January 2001. He previously served as Vice President, Affiliate Relations from April 1999 to December 2000. Rosso Joined ABC Radio Networks in July 1995 as General Manager, Operations and was promoted to Vice President, Operations in November 1997. Based in New York, Rosso directs all worldwide distribution activities for ABC Radio Networks general market products and services in both traditional and digital media. ABC’s portfolio includes ABC News, ESPN Radio, Paul Harvey News & Comment, The Sean Hannity Show, American Country Countdown, America’s Most Wanted, Jack-FM, 24-hour digital music formats, show prep and imaging services and StationMonitor, the industry’s most comprehensive airplay monitoring service. Under Rosso’s leadership, ABC programs and services have achieved significant milestones. ABC News Radio grew it’s market share, remaining the leader in radio news services; The Sean Hannity Show became the fastest growing radio talk program in history; Satellite Sisters, the first successful female-targeted national talk program, created a new genre of programming; America’s Most Wanted had record-setting growth and achieved the widest distribution of any short form feature, and ABC’s digital music formats led the industry in creating value for affiliates through an innovative co-branded web platform. Beginning in 2005, Rosso lead the creation of agreements with wireless carriers and content aggregators resulting in placement of ABC Radio content on the Sprint, Nextel, Blackberry, M-Spot, Idetic(MobiTV), and Motorola (iRadio) networks. As General Manager, and later Vice President, Operations, Rosso was responsible for all technical operations of ABC Radio Networks including: ABC News foreign and domestic coverage; production environments worldwide; satellite distribution of over 100 radio networks and programs including CBS News, Rush Limbaugh, Howard Stern, The Wall Street Journal Radio Network, and many others. He was also responsible for all capital planning and project management for the network. In 1996, Rosso became a digital media pioneer by engineering some of the earliest live and on-demand audio streams on the internet with content from ABC. Prior to joining ABC, Rosso was Director, Broadcast Operations for the Group W/Westinghouse Broadcasting stations in New York City, and held a number of positions with other major broadcasters. His achievements in those roles include the launch of the New York Market’s first radio station web site in 1994 and the negotiation of a complex agreement between 11 broadcasting companies and the Empire State Building for installation of a digital-capable broadcast antenna atop the landmark building. Mr. Rosso attended the State University of New York and lives in New York City with his wife and two children. Kelli Richards, President, The All Access Group: Kelli Richards is an established veteran and respected pioneer in the convergence of entertainment and technology, especially within the digital music/media arena (where she has been an active participant for the past decade). She's a catalyst for profitable creative breakthroughs that involve brands and technologies, and individuals at the top of their game. Basically, she connects the dots between technology companies and the entertainment industry – seeking new revenue streams and distribution opportunities for both. Kelli is the principal of her own company, the All Access Group, which specializes in harnessing the power of the Internet and e-commerce opportunities to create world class campaigns, facilitate strategic alliances, and produce unique projects for A-List celebrities and musicians, established corporations, as well as for numerous startups. She acts as a "Director of Entertainment Alliances" for hire to major technology companies -- creating strategic initiatives and spearheading content acquisition deals that allow for mutually advantageous collaboration with content owners, including top entertainment companies and established artists (directly). She has unparalleled access to decisionmakers both in entertainment and in technology, which allows for accelerated traction in terms of getting things done for her clients with alacrity. In addition, she seeks brand extension opportunities that will generate additional revenue streams and promotional opportunities for name artists through new means of digital distribution. Prior to launching the All Access Group, Kelli spent 10 years at Apple Computer most recently as Music and Entertainment Markets Manager. She has also done work with Silicon Graphics (SGI) in their Entertainment Marketing group. Kelli previously held positions at EMI Records as an A&R exec, and also at Guitar Player Publications. For several years in the mid-to-late 90s, Kelli partnered with rocker Todd Rundgren to develop a series of firsts during the early days of digital music, most notably PatroNet, the earliest Internet-enabled artist subscription service (see "www.patronet.com"). For the past two decades, she has also been an acclaimed producer of various music projects as well as a wide variety of events including: MB-5, Webnoize Conference, Tribute to Paul McCartney CD, California Music Awards (formerly the BAMMIES), Pollstar Awards, Webby Awards, and other similar projects/events. Kelli also produced a highly successful conference which she co-founded for two years running in 1999 and 2000 entitled "MB-5: The Future of Music", and more recently produced a large fundraiser in 2002 in support of the UN's "Adopt-A-Minefield" organization dedicated to clearing landmines featuring Paul McCartney, Brian Wilson & Jay Leno. She was the talent producer behind the BAMMIES (now known as the California Music Awards) for nearly 20 years. She has also been co-producer of the Pollstar Awards for the past five years. All Access Group's diverse range of clients have included: Philips, Apple Computer, Motorola, iFilm, Akimbo Systems, Media Rights Technologies, Sony Net Services, Wipro, Todd Rundgren, David Bowie, Michael Jackson, IUMA, My-Reputation, Storymail, NBC Interactive, and many others. Kelli has recently co-authored two books – a book/DVD entitled "The Art of Digital Music: 56 Artists, Visionaries & Insiders Reveal Their Creative Secrets", published in 2005 by Backbeat Books; the other one is "Creating Business Breakthroughs You Want: Secrets and Strategies of the World's Greatest Mentors" published in 2004 by Mission Publishing. She's a sought after panel moderator and speaker at digital music and digital media conferences, and a contributor to the media as an expert in the areas of digital music, digital media, artist-related issues, and integrated brand entertainment. She holds an MBA with an emphasis in marketing, and a BA in marketing/filmmaking from San Jose State University. She also holds a Certification in Life Coaching through Debbie Ford’s Institute for Integrative Coaching. In her spare time, she enjoys yoga, gourmet cooking, nutrition, reading, time with friends, and hiking in the local recreational areas of the San Francisco Bay Area.