Thursday, February 9
2:15 PM - 3:30 PM
Session A:
Movies and TV for Mobile - Original Entertainment & Information Programming Jumpstarts the Revolution
In this session, we will approach the question of original entertainment, from the TV and film industries, to the mobile consumer. Will anyone be able to remember a day when they couldn’t watch a football game on their mobile device – or watch the news? Want to check out a movie? Why not tune in via a mobile device while you’re waiting on line at the airport? Why not watch The Apprentice in the car on the mobile? Seems logical. In fact, seems like an idea that should have always been around. While that’s the way we may look back on it five years from today, but today we are proud to bring together a group of executives from content and mobile companies who are now making this idea possible. Movies and TV content specifically for the mobile user, it here, we’ve got it and in this session we’re going to talk about it.
Paul Scanlan, co-founder & COO, MobiTV
Bill Sanders, VP Programming, Sony Pictures Digital Sales and Marketing
David Bluhm, Chief Executive Officer, GoTV Networks
John Harran, Director Business Development, Turner Broadcasting System, Inc.
Michael Boyd, Senior Director of Programming, QUALCOMM MediaFLO
Ralph Simon, Co-founder Zomba/Jive & Chairman, The Mobilium Group, Los Angeles & Chairman, Mobile Entertainment Forum, Americas, Moderator

Michael Boyd, senior director of programming for QUALCOMM MediaFLO, is responsible for managing all aspects of content provider partnerships. Boyd has 15 years of experience in wireless communications, focusing on wireless content over last five years. Before joining QUALCOMM in 2003, Boyd served as CEO of Wireless Multimedia Solutions and as VP of business development at Summus, Inc. From 1989 through 1996, he held multiple management positions at IBM, receiving a "General Manager’s Award" for launching the first PCMCIA Wireless Modem. Boyd holds a BS degree in electrical engineering from North Carolina State University and an MBA from the University of North Carolina at Chapel Hill. QUALCOMM Incorporated (www.qualcomm.com) is a leader in developing and delivering innovative digital wireless communications products and services based on the Company’s CDMA digital technology. Headquartered in San Diego, Calif., QUALCOMM is included in the S&P 500 Index and is a FORTUNE 500® company traded on The Nasdaq Stock Market® under the ticker symbol QCOM.

Paul Scanlan
is co-founder and current Chief Operating Officer of MobiTV, Inc., the parent company to MobiTV. Since launching MobiTV in 2000, Scanlan has played a critical role in managing the companies’ growth from a start-up to the first and only global television network for cell phones. During his tenure, Scanlan has been instrumental in launching MobiTV on three of the nations’ leading cellular carrier networks, and in securing MobiTV’s current line-up of over 20 well-known channels through negotiations with some of the nations’ largest television content providers. Additionally, Scanlan manages all of the companies International efforts and operations where he has played a key role in generating the initial momentum and hiring the teams to run the new MobiTV offices around the world. Scanlan is a frequent speaker at industry trade shows and conferences, and is widely respected in the mobile entertainment industry for his pioneering efforts in mobile multi-media.


John Harran is director of business development for Turner Broadcasting System, Inc. (TBS, Inc.). In this capacity, Harran is responsible for executing all non-linear platform distribution for the Turner properties across broadband, VOD, interactive television and wireless technology platforms. A seasoned TV Distribution and New Media veteran, Harran has held positions with Starz Encore as Division Vice President where he lead the start up of their Los Angeles New Media Division and The Weather Channel focusing on cable and satellite distribution. Most recently, he served as director of business development for N2 Broadband, focusing on VOD media partnerships and distribution strategies for cable operators and content providers. In addition, Harran served as Vice President of Amplified Holdings, during the start up and acquisition phase of a business-to-business ecommerce and digital music distribution provider. Harran earned a bachelor of arts degree in business management from Skidmore College. He is currently a member of the Cable Telecommunications Association of Marketing (CTAM) and the On-Demand Consortium.


David Bluhm, Chief Executive Officer, GoTV Networks: David Bluhm has been at the helm of technology companies for the last 20 years. Bluhm has been involved in more than 20 start-ups that have achieved a combined "high water" equity value of over 36 billion dollars. Prior to joining GoTV, Bluhm was the CEO at WUF Networks, which allowed mobile users to access and stream rich media to their mobile phones. WUF helped pioneer mobile music and was acquired by Yahoo! to power their Yahoo! Music Mobile service. Prior to WUF, Bluhm co-founded MFORMA, serving as President of Americas and Executive Vice President, Corporate Development. Before this, Bluhm was CEO of NearMe where he guided the development and initial licensing of a suite of location technologies used by AT&T Wireless, Sprint PCS and U.S. Cellular to deliver Directory Assistance and other localized information to mobile phone users. Bluhm also founded 2WAY Corporation and served as President and CEO. Additionally, Bluhm has held executive positions at Motorola, Mosaix International, Davox Corporation, Realtor.com, BondHub.com, and Mammoth Micro Productions. He holds a B.S. in Mechanical Engineering from the University of Washington.

Bill Sanders, Vice President Programming, Sony Pictures Digital Sales and Marketing: As Vice President of Programming for Sony Pictures Digital Sales and Marketing, a division of Sony Pictures Digital, Bill Sanders oversees the worldwide programming strategy to bring video content into the mobile marketplace. Most recently, Sanders served as President of Pervasive Media where he consulted businesses which focused on entertainment content for mobile devices; in particular, video for cell phones. Prior to that position, Sanders was Senior Vice President for Big Ticket Television, a Paramount/Viacom company, where he oversaw all current network and syndicated programming and spearheaded Big Ticket’s entry into enhanced television. Throughout his career, Sanders has served as Vice President of Original Programming for HBO and supervising producer for the channel’s award winning comedy series "Dream On". In addition, he has held positions at Universal Television, Warner Brothers Television, and ABC. Sanders has a bachelor of arts degree in communication from Stanford University.

Ralph Simon, Chairman, Mobile Entertainment Forum – Americas & President/CEO, The Mobilium Group: Ralph Simon is recognized as one of the founders of the modern mobile music and entertainment business in the USA and Europe. He is chairman of the Mobile Entertainment Forum – Americas, the leading advocate for the Mobile Entertainment industry and principal global trade association established to represent the commercial interests of content, application and service providers, and telco operators. Privately, Mr. Simon is President & CEO of The Mobilium Group, the respected mobile strategic advisory firm that guides US and international media companies, networks and brands to grow revenues and market share from mobile content, mobile entertainment properties and technologies. Prior to his involvement in the global mobile entertainment and content business, where he has taken a leading role since its inception, he had a distinguished career in music, music publishing and mobile technology industries. Mr. Simon has proven expertise in strategic company development, content & copyright usage, mobile rights architecture, super-distribution, mobile platforms, copyright usage and mobile business development. He is in a unique position of being able to apply vast knowledge and experience to a nascent industry that is daily expanding existing business paradigms and creating new frontiers. Currently, he advises prominent companies, entertainment properties and artists (including U2) in the US and internationally, on ways to maximize and develop their mobile businesses and create opportunities globally. Last year, he conceived the mobile strategy and organized the mobile messaging layer for the Live 8 world concert event that took place during 11 hours and across 10 cities on July 2, 2005. Over 3bn people attended or watched/listened to the global television, radio and cyber-simulcast that integrated interactive mobile messaging as part of its own content. The overwhelming mobile response from live audiences and distance participants established the validity of cross-platform mobile strategies, which contributed heavily toward convincing the G8 governments to commit $50bn to reduce global poverty. In December 2005, he was named as one of the world’s Top 50 Mobile Executives by the influential Mobile Entertainment Magazine, alongside thought-leaders from companies as diverse as Apple, Nokia, Google, China Mobile, Cingular, Verizon and News Corporation. In 1998, he co-founded and funded the USA & UK’s first ring tone company, Yourmobile/Moviso (today known as Infospace Mobile – the US market leader in mobile aggregation). Before starting the mobile entertainment revolution, he co-founded the Zomba Group and Jive Records – which grew to become the world’s most successful independent record and music publishing company. In the mid-1990s as Executive Vice President of Capitol Records and Blue Note Records, , EMI’s New Media business. Ralph Simon is a Fellow of the Royal Society of Arts in the UK and a member of the National Academy of Recording Arts & Sciences in the USA. He maintains offices in Los Angeles, London and Berlin.